Attractive World Landing Page A/B testing

About

Attractive World is the only serious dating site to offer events organised by and for its members. Join a community of singles who are committed to finding love and are ready to find the right relationship for you.

Challenge

Continuous progress is important and Attractive World was interested to have various landing pages for AB test, to boost their conversion rates.

Solution

Landing pages that can serve the business, while having a customer experience in mind. This is what we managed to reach as a happy medium.

Results

A/B testing are the cornerstone of a data driven commercial organisation. With this challenge, we boosted the conversion rates to 8% with strong focus on marketing automation.

8K CHF

Budget with 20% deviation

2 weeks

Planning with weekly sprints

88%

Quality with 8 incidents

Enthusiastic and really swiss, I appreciate the open mind to test and iterate with us, learning together. The fact to have the offshore team in Ibera and Ukraine is a plus.